For Tommy Hilfiger, campaign translation goes far beyond interpreting advertising guidelines for social or magazine ads. It requires ensuring consistency across all media — from large-scale OOH to digital platforms and print executions. Each channel presents its own challenges: outdoor placements demand precise positioning of logos and brand messages within complex environments; bus formats, for example, have unique shapes not covered by standard guidelines. Digital and print executions, on the other hand, require technical precision to guarantee faithful reproduction of the brand’s distinctive look and feel.

We act as Tommy Hilfiger’s safeguard — the final checkpoint in every campaign rollout. Our role is to ensure that every execution, regardless of medium, remains consistent with the brand’s identity and meets all technical specifications. This includes guaranteeing accurate color balance across all media types and ensuring alignment with the original creative assets.

Through decades of collaboration with Tommy Hilfiger, our involvement has grown from being a supplier of marketing content productions to becoming a trusted international partner. We hold responsibility for safeguarding the brand’s global content quality — both in terms of color fidelity and visual consistency. Every campaign, across every medium, benefits from our combination of technical expertise and creative craftsmanship.

The result: campaigns that are executed flawlessly across media landscapes, reinforcing Tommy Hilfiger’s iconic brand identity worldwide.